Charts & graphs in ayda style

5 things your students want from campus events in 2021

Good to see you here. You may already know that ayda is the only hybrid-events platform built for universities & other higher educational institutions. With campus life inching towards a semblance of normalcy, in-person campus events are back on the calendar. We wanted to understand what students (& prospective students) wanted from campus events in 2021. So we did this survey and shared our findings at the SU21 Digital Conference that had students’ unions from around the world.

Here are the top 5 things students said they want from campus events in 2021 and beyond.

What are students looking forward to at campus events?

1. Everyone (well, almost everyone) wants the return of in-person events

What students most look forward to at campus events in 2021

80%+ students want the return of in-person events. But student deals & discounts are lower priority for prospective students & first years! Hope your in-person events planning is going strong.

What do students feel about freshers' 2021?

2. Even those in other years (those not starting this year or first year students going into second) look forward to freshers’ 2021

Chart with attitude of survey participants towards campus events in 2021

More than 50% of respondents in other years (those not starting this year or first year students going into second) look forward to freshers’ 2021. More than a year of restrictions has left everyone craving for some in-person fun. Do make sure you are geared up for participation of students who, in the past, did not care much about freshers!

What do students feel about attending in-person events?

3. More than 57% of prospective students & first years are anxious about in-person events

Students feelings about attending in-person events

Overall, about 50% are apprehensive about risk of on-campus events – mostly about catching Covid!

Do students want a digital platform for in-person event?

4. More than 50% of students would like to see some sort of an online or digital platform alongside the in-person event

More than 50%. of students want a digital platform alongside in-person events

With a year of remote & blended learning, more than 60% of prospective students & first years expect digital/ online options alongside in-person events. Do you have an digital platform that’s a twin of the in-person event?

Why do students want a digital events platform?

5. Students want the option to participate even when they cannot attend in person

Why students want a digital platform alongside an in-person event

45%+ students want the option to participate even when they cannot attend. And ~27% prospective students & first years would like to plan in advance to get the best out of the in-person event. So do make sure you have your companion platform for events live at least a few days before your in-person event starts.